Standing Out with a New Brand

Jessica Murphy stands out in the male-dominated field of construction, so it’s no wonder why she wanted her business, Hammer + Harmony to do the same. Hammer + Harmony specializes in custom renovations for both residential and commercial projects.

Hammer + Harmony is a woman-owned general contracting company with a focus on understanding the client's vision and executing it through a creative, detail driven process. B3 Creative Agency partnered with owner, Jessica Murphy, to completely rebrand Her Cave Atlanta. After going through a trusted, research-based naming and branding process, Hammer + Harmony was created. This brand communicates the strength you expect from a general contracting company, accompanied by a softer, feminine message that you might expect from a woman-owned business.