Powerful Tools
There was a time when people fought for great manufacturing jobs, but everything changed after the pandemic. Manpower Mid-South is a company that understands when to adapt. We were originally contacted to help Manpower with direct mail campaigns. However, our relationship quickly evolved into something much bigger. We started by creating a strategic marketing plan based on today’s job market and economy. This robust plan came packed with unique ideas that helped pave the way for our partnership. Some of the projects we’ve accomplished together include:
Marketing Plan
Brand Guidelines and Assets Expansion
Internal Marketing System
Promotional Products
Direct Mail
Website Re-Design
Photography
Videography
Advertising
Challenge:
Staffing agencies aren’t able to leverage one social media page managed by a marketing team. Due to the fast-paced, localized nature of job postings, individual location pages are needed for social media. This means locations have to create and manage social media content and graphics independently, creating unintentional branding inconsistencies throughout the company.
Our Solution:
B3 created an internal marketing system that allows each location to have access to branded content that can be easily personalized for their unique needs. This streamlined tool has reduced time spent by recruiters and has strengthened Manpower’s brand presence.
Powerful Prints
Manpower Mid-South has also trusted us to create impactful marketing and promotional materials. We created coasters with a scannable QR code that takes people to a specific landing page, along with other creative ideas such as the custom boxes.
A New, User-Friendly Website
